I attended the NewTeeVee Live conference yesterday and my favorite panel by far was Bridging the Gap between TV and the Web moderated by NewTeeVee writer Chris Albrecht. I won’t rehash the lively discussion as you can read about that here. Instead, as the title of this post suggests, I want to focus on the [...]
10
Nov
Posted by: Bryan Bennett in: Advertising, Social Media
Much has been made about the forecast of doom and gloom for the online advertising world in 2009. Jeremy Liew of Lightspeed Ventures recently wrote a nice post about what kind of media companies would survive an online ad recession. I’m not sure we’re supposed to be saying the “r” word but let’s go with [...]
04
Nov
Posted by: Bryan Bennett in: Social Media, TVLoop
As election fever takes hold of the nation, we’re getting into it at Watercooler as well. In fact, as I type there are probably no less than 10 people constantly refreshing CNN.com to get the latest results. In actuality, we got into the election game months ago when we developed versions of our TVLoop “Addicted [...]
03
Nov
Posted by: Bryan Bennett in: Advertising, Social Media
We spend a lot of time at Watercooler and TVLoop developing product features that provide members with engaging communities where they can gather with their fellow fans to discuss their favorite TV shows. At the same time, it’s important to consider our bottom line, which leads to a lot of discussions around how we can [...]
29
Oct
Posted by: Bryan Bennett in: Social Media, TV Networks, Video
Who doesn’t like sitting around with friends and family to discuss the craziness of Lost plotlines? Whatever happened to those polar bears anyway? Now, thanks to Internet properties such as TVLoop, consumers don’t have to limit discussions to the people around them, but can bring them online for a more wide-scale and interactive experience. As [...]