Unlike ABC which is rumored to be courting a deal for an equity stake in Hulu, CBS has reaffirmed that it will go it alone when it comes to streaming full-length episodes. According to a ClickZ article, CBS is in no rush to work exclusively with one aggregator above another. In fact, CBS finds itself [...]
Archive for the ‘Social Media’ Category
Half of TVLoop users say NO to socializing while watching TV
13 Mar
Posted by: Bryan Bennett in: Social Media, Stats, Television, polls
There has been a lot of chatter across the blogosphere this week about socializing around TV. Most of it began when Hulu announced that it was adding a variety of social features so that users could share their TV-watching habits with their friends. The reviews are mixed so far as building a community doesn’t appear [...]
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Gossip Girl Continues Its Ascent In Social Media
07 Jan
Posted by: Bryan Bennett in: Social Media, Stats, Television
According to the latest StatShot post from NewTeeVee, Gossip Girl is continuing it’s rapid ascension up the social media ladder by taking over the #1 spot on Trendrr’s list of most twittered TV shows. Heroes had previously held that title for a few months until the most recent results. The trendy show, which I blogged [...]
Case Study: Delivering Engaging Advertising via Custom Trivia
27 Dec
Posted by: Bryan Bennett in: Advertising, Case Study, Social Media, Stats
The challenges facing the online advertising industry have been well documented across the blogosphere as well as traditional media. I’ve touched on the subject a few times in recent posts here and here. Most recently, Keith Rabois, VP of Strategy and Business Development at Slide, wrote a great post at Venture Beat discussing the merits [...]
