TVloop Blog

This shouldn’t come as a great surprise to those of us that spend our personal and work lives online, but TVWeek is reporting that increased exposure equals increased engagement.  The article is the result of a study MTV conducted in conjunction with Harris Poll to determine if interacting with content/programming on multiple screens (TV, PC, [...]

I found this great cartoon on the HubSpot blog several weeks ago and thought it was the perfect example of how NOT to engage users on Facebook.  Users are generally involved in a nice conversation when some guy suddenly shows up to throw a sheep at them, completely derailing the party. How much sense does [...]

If you believe Scrubs creator, Bill Lawrence, this season will be the first for Scrubs on ABC, but the last for new episodes.  Lawrence recently recently spoke to a group of students at College of William and Mary, and told them that he and Zach Braff are through after this season.
It may not be too [...]

AdvertisingAge recently posted a feature in their 3 Minute Ad Age video segment that showed the Turner Broadcasting’s research chief taking the gloves off and laying into Forrester for shady research and Nielsen for it’s measurement process.   You can go directly to the video here.
First and foremost, I’m happy to see that I’m not the [...]

Hello everyone!  This being my first crack at writing a post for this blog, I find myself both excited yet cautious, honored but also humbled by the magnitude of the great responsibility bestowed upon me, knowing full well that the consequences of my actions will shape the history of mankind forever.  This is probably not [...]