TVloop Blog

While the Addicted to Lost application on Facebook showed fantastic numbers, the non-TVLoop world is showing mixed results for the Season 5 premiere of Lost.  Below is a graph from AppData that shows the monthly active user numbers for Lost showing an 80% increase over the last few weeks:

At the same time, we have some early results from a survey indicating that 93% of the fans of Lost thought the premiere met or exceeded their expectations.  So clearly fans of the show were very pleased with the results.  Here are some additional data points from the TVLoop community:

• 400 comments on the premiere episode page
• 286 ratings for the premiere
• 15,535 season 5 premiere quizzes taken
• 8,481 fan chains sent to friends
• 1,489 fans donated their Facebook status to Lost

But according to Nielsen ratings, the season 5 premiere is off 25% compared to the premiere of season 4.  On top of that, series premiere Lie to Me outdueled Lost in their head-to-head matchup by well over one million viewers.  While it’s still very early, that can’t be good news for ABC which is likely banking on Lost to take the lead in the second half of the TV season.  It will be interesting to see how the DVR numbers come in to see if Lost can build up some momentum leading into episode 2 next week.  From my standpoint, I couldn’t be happier as I thought the season premiere was fantastic.  It opened up a whole new set of questions, but that’s what keeps the show interesting for me.