TVLoop Applications are Now Available on Yahoo
16 Dec
Posted by: Bryan Bennett in: FanSection, Platforms, TVLoop
Yahoo announced their Open Platform today and we’re very excited about being one of the first developers to participate. TVLoop and FanSection applications are available on MyYahoo beginning today, and include the top 50 TV apps and all NBA and NFL apps. Other popular TV and sports apps will be launched over the coming days and weeks. You can check out all of the details on the Yahoo Platform and the launch on MyYahoo on the MyYahoo Blog.
The launch is extremely important to us here at Watercooler for a couple of reasons. First, Yahoo has over 140 million US unique users, over 20 million for MyYahoo, so the potential there is obviously huge. The ability to be a first mover on a platform with such a large audience and mass market appeal was extremely important. And second, the MyYahoo launch marks the first time that we’ve developed applications for a platform other than those on the top five social networks. This follows closely on the heels of the launch of our first destination website, TVLoop.com, and demonstrates our strategy to continue expanding beyond social networks to reach a broader audience. As other platforms open up (i.e. AOL, Google, etc.), we’ll continue to explore other opportunities.
Below are just a few screenshots from the MyYahoo implementation:
[...] the first developers and were even included in the press event in San Francisco. You can read the full post at the TVLoop Blog, but suffice to say, we’re very excited about the opportunity. Despite recent press and the [...]