08 Dec
Posted by: Bryan Bennett in: Advertising, Facebook, Social Media
AdWeek has an article today that talks about branded Facebook applications and how big brands from Nike to Coca Cola to Ford have had very little success with their respective apps. We need to be very careful not to throw the baby out with the bath water here. In his critique of the AdWeek story, [...]
04 Dec
Posted by: Bryan Bennett in: Advertising, Facebook, Stats, TV Networks, Television, Video
Okay, maybe “rejoice” is a bit overzealous, but the Addicted to Scrubs Facebook application from the TVLoop network has added over 20,000 new users over the last month. As of today, there are ~686K total users, almost 80K of which are active in the application every month. That makes Addicted to Scrubs one of the [...]
01 Dec
Posted by: Bryan Bennett in: TV Networks, TVLoop, Television
According to a post by Sam Diaz over at ZDNet, Cyber Monday 2008 has been significantly better from a traffic standpoint than a year ago. Here’s a direct quote from the post:
“Traffic to online retail sites today - Cyber Monday - far exceeded last year’s Cyber Monday traffic. This year, the traffic peaked around 3 [...]
